How to Sell on Depop in 2026: Getting Started and What Sells

Depop is a fashion-first resale platform with a strong following among younger buyers across the UK, US, and parts of Europe. If you have secondhand clothes, vintage finds, or streetwear to sell, Depop’s audience will often pay more than you would get on a general marketplace — provided you understand how the platform works.

What Depop Is Good For

Depop performs best for clothes, shoes, and accessories — particularly vintage, Y2K, streetwear, and branded fashion from the past two decades. Buyers on Depop are trend-aware and willing to pay for style. It is less effective for electronics, homeware, or practical items, which belong on eBay or Facebook Marketplace instead.

Setting Up Your Account

Download the Depop app (iOS or Android) or go to depop.com. Sign up with an email address or link a social account. Choose a username that reflects what you sell — buyers browse seller profiles and a recognisable handle helps repeat customers find you. Complete your bio and add a profile photo; sellers with complete profiles convert better.

Link your bank account for payouts. Depop uses Stripe to process payments, and funds are transferred after a short hold period following confirmed delivery.

Fees on Depop

Depop removed seller transaction fees for UK and US sellers in 2023, shifting to a buyer-paid model. As a seller, you pay no commission on your sale price. Buyers pay a small protection fee on top of the listed price. You still pay any payment processing fees that apply to your payout method, typically around 2.9% plus a fixed amount per transaction.

Listing is free, with no monthly fee for casual sellers. This makes Depop one of the lower-cost platforms for clothes, comparable to Vinted’s zero-seller-fee model.

Listing Your Items

Photos are everything on Depop. The platform is visual and scroll-heavy — a well-lit flat lay or a styled shot on a hanger stops more thumbs than a blurry snapshot. Use natural light, a neutral background, and include at least four photos: front, back, label, and any relevant detail or flaw.

Descriptions should include brand, size (in the label and as a measurement if the fit is unusual), fabric, condition, and any flaws. Buyers can message you before purchasing, so being upfront in the description reduces back-and-forth.

Pricing on Depop is typically above what you would get on Vinted for the same item, because the audience skews toward collectors and fashion buyers rather than bargain hunters. Research what similar items have sold for using the platform’s sold filter.

Hashtags and Discoverability

Depop uses hashtags to categorise listings. Add up to five relevant tags: brand name, style (vintage, streetwear, Y2K), decade (90s, 00s), and category (jacket, dress, trainers). Avoid stuffing irrelevant tags — the algorithm penalises it. Refreshing listings by editing them slightly can also bump them in search results.

Payment and Payouts

Buyers pay via card or PayPal at checkout. Once a sale is confirmed and the item is marked delivered, Depop releases funds to your Stripe balance. You can transfer to your bank account at any time, with standard bank transfer times applying.

Shipping From the UK

Depop offers integrated shipping labels through Evri and Royal Mail at negotiated rates. Print the label, pack the item, and drop it off. Tracking is shared with the buyer automatically. For heavier items, calculate shipping costs before listing and either charge the buyer or build the cost into your price.

Ship within two to three days of the sale. Late dispatch affects your seller rating and can result in buyer cancellation requests.

Buyer Behaviour on Depop

Depop buyers often follow sellers whose style they like and return for repeat purchases. Building a consistent aesthetic across your listings increases follower count and makes future sales easier. Respond to messages promptly — buyers who do not hear back will move to another listing. Offers are common; Depop has a built-in offer tool that lets buyers propose a price below your asking price.

Tax When Selling on Depop in the UK

The same HMRC rules that apply to eBay apply here. The £1,000 trading allowance covers casual selling of personal items. If you buy specifically to resell at a profit, that activity is trading and profits are taxable. Depop reports seller transaction data to HMRC under DAC7 if you exceed the reporting threshold.

Is Depop Worth Using in 2026?

If you have fashion, vintage, or streetwear to sell and want buyers who will pay fair prices, Depop is worth the effort. The zero-seller-fee model means you keep more per sale than on eBay. For a broader comparison of which platform suits which type of clothing sale, see our guide on the best platforms to sell second-hand clothes in Europe and our eBay vs Depop vs Vinted comparison.